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NAMPO 2026: New Holland CR10 and Scania Super Steal the Show as Machinery Giants Race to Prove ROI

With over 910 exhibitors and more than 4,000 products on display across NAMPO Park this week, the pressure is always on for machinery brands...
Tractors

How the Massey Ferguson MF 2M Series is Redefining Productivity for Africa’s Next Agricultural Boom

Africa is on the cusp of an agricultural revolution. With a burgeoning population projected to hit 2.5 billion by 2050, mounting food security imperatives,...
Tractors

Is the John Deere 8RX 540 the Most Powerful Row-Crop Tractor Ever Built?

For thirty years, the John Deere 8-Series has been the workhorse of choice for large-scale row-crop farmers across North America, Europe, and beyond —...
News

U.S. Tractor Sales Fall 12% in February as Farmers Tighten Belts, AEM Data Shows

WISCONSIN |  March 13, 2026: U.S. farmers continued to pump the brakes on equipment spending in February 2026, with total tractor sales dropping 12.2%...
News

Mahindra Cuts Ties with Mitsubishi — Then Bets Big on North America

It is rare for a company to announce a strategic retreat and a strategic advance in the same breath. Mahindra & Mahindra has done exactly...
Events

Road to EIMA 2026: 10 Brands You Must Follow Ahead of Bologna

With less than eight months to go, the countdown to EIMA International 2026 is officially on. Held every two years at the Bologna Exhibition Centre...
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